Speaking

Where I've been - & will be next

I *love* talking about Web Governance

Over the years, I have spoken at numerous conferences and seminars about the challenges of online management ... and I want to do more! Contact me if you would like to arrange a speaking event.

Making Digital Governance Work (London, October 2015)

It is difficult to think of any collection of people or type of activity that is not underpinned in some way by a system of governance. There seems to be a basic human condition that craves structures for the organisation and management of our collective affairs.

Unfortunately, little thought is ever given to such ideas when it comes to the activities of Website Management. In fact, many firms continue to to believe that the only governance they need is a part-time 'web guy' who will take care of everything.

In my visit to UK Department of Business, Innovation & Skills (hosted by JBoye) I explained why this is so wrong.

Website Manager's Handbook | Bestselling guide
An image of the cover of the The Website Managers Handbook'

Gerry McGovern"Very clear and well written...a lot of practical depth...I'm sure that someone managing a large website, would find it genuinely useful." (Gerry McGovern). The Website Manager's Handbook is the original & bestselling guide to web management.

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» Learn more & download a FREE preview now
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3 Steps to Better Web Governance (Webinar, November 2014)

The concept of Web Governance is currently attracting a lot of attention. It seems as if its moment has finally arrived - which is encouraging because until recently few industry commentators or senior managers were interested in the details of managing a website.

The shift to Web Governance highlights a realization that if the trajectory of online experience is to be maintained, a more professional approach to operations is needed.

Web Governance for Government Online (Webinar, September 2014)

Back in 2009, I wrote that many governments would be far better off spending their web budgets "on newspaper ads, on door-to-door visits, on sky writing aeroplanes, on anything" - just not another unsupported website!

The reason is that creating a web presence has become little more than a box-ticking exercise - characterized by grossly inadequate support. In short, failure is "designed-in".

In this presentation, you'll find out how Mike Bracken - Executive Director of Digital for the UK government - has succeeded in changing this narrative.

Download the slides, or click here to watch a recording of the webinar.

» September 2014. Read the original blog post from this webinar with Siteimprove.

Roles and Responsibilities on a Web Team (Webinar, June 2014)

People are the most important part of any system of Web Governance. However, Roles and Responsibilities have not kept pace with changes in online activity. This has led to dangerous gaps in operations, as well as tension among staff.

Download the slides, or click here to watch a recording of the webinar.

» June 2014. Read the original blog post from this webinar with Siteimprove.

Web Governance in Higher Education (Webinar, April 2014)

The challenges of governance in Higher Education are amongst the most onerous of any industry. Indeed, a few years ago I was told: "Shane, if this university was a country, it would last about a week before breaking apart in civil war!" Which sounds funny, but there is a kernel of truth to it...

» April 2014. Read the original blog post from this webinar with Siteimprove.

Ireland, 2013. The New Analytics of Governance

Watch me expand on 'The Weaponization of Web Governance' in this video from T44U 2013 where I spoke at the invitation of Siteimprove. (Download slides.)


» T44U. Dublin, Nov 22nd

London, 2013. How to Govern & Optimise Your Website

It is a mistake to think that the only things that can go wrong on a website are those that are easiest to measure. Whilst it is relatively simple to track the effects of poor design or content on online performance, what about poor Web Governance? What if your web team is not up-to-the-job? How will you know?

» Siteimprove. Oct 2013

Buffalo (NY) 2013: A New Framework for Web Governance

In this session we will explore a new framework for Web Governance; one that encompasses everything you need to know about managing your website, intranet or other digital presence. You will learn that the basic elements of Web Governance are the same for every organisation (the same activities & the same resources), all that changes is the granularity & sophistication by which they are implemented.

» HigherEdWeb. Oct 2013

Ireland 2013. Managing Online Complexity

Learn how to to design a new configuration of online management that suits your needs. Ultimately, this will lead to better decisions, better quality & better ROI in such critical areas as staffing, technology, budgeting & more.

» KFW Business Seminar, 2013

Ireland 2012. Being Successful Online

» KFW Business Seminar, 2012